The major regional contests are Miss Kyiv, Miss Odesa, Miss Donbass, Miss Western Ukraine and Bukovina, Miss Dnipropetrovsk, and others. The contest takes place out of 26 candidates from all the regions of Ukraine. Since 2006, Oleksandra Nikolayenko organizes Miss Ukraine Universe concourse as qualification to Miss Universe independently. The national beauty contest was reorganized after Miss Ukraine Organization lost its franchise to one of the former pageant winners Oleksandra Nikolayenko (2001). Miss Universe contest usually was attended by the first runner-up of Miss Ukraine but sometimes the winner can also compete.
The participants of Miss Ukraine would qualify to represent Ukraine on the international level such as the Big Four Pageants, Miss Intercontinental, and continental beauty contests. The first national pageant Miss Ukraine became an 18-year-old university student Olha Ovcharenko/Rechdouni, who was also a semi-finalist in "Miss USSR" beauty pageant, and the first runner-up in 1990 Miss Kyiv beauty pageant.
Miss Ukraine still is the most prestigious and broadcast, however other concourses such as Miss Ukraine Universe with the help from Oleksandra Nikolayenko becomes well accepted also. Until 2006 it was the only national beauty contest, participants of which were qualifying for all the international pageant contests. Miss Ukraine serves as preliminary for the Miss World, Miss International and Miss Earth. Today it is one of the top three national beauty contests in Ukraine, others being Miss Ukraine Universe and Queen of Ukraine. Miss Ukraine (Міс України or Панна України, Panna Ukrayiny) is a national Beauty pageant in Ukraine.
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